Job Description

Social Media Manager

Futurex is a leader and innovator in the encryption market, delivering uncompromising enterprise-grade data security solutions. Over 15,000 organizations worldwide trust Futurex to provide groundbreaking hardware security modules, key management servers, and cloud HSM solutions to address mission-critical data encryption and key management needs. Our dynamic team thrives on creativity and collaboration, making us a powerhouse of ideas and solutions.

As the Social Media Manager, you will be at the forefront of shaping how Futurex engages with its audience, from organic social media channels to customer success initiatives. This role will focus on enhancing the customer experience across multiple touchpoints by listening to and engaging with our audience, managing customer reviews, and cultivating success stories and case studies. You will also engage with industry influencers and leaders to amplify Futurex's presence in the market. Reporting to the VP of Global Marketing, this role is integral to creating a unified and impactful customer engagement strategy.

Key responsibilities include:

• Social Media Management
• Manage Futurex's organic social media accounts, ensuring consistent, engaging, and on-brand messaging.
• Build and deliver engagement campaigns executed across various channels, including, but not limited to: LinkedIn, X, Facebook, Reddit, YouTube, podcasts.
• Monitor, listen, and respond to audience interactions, fostering community engagement and trust.
• Influencer and Industry Engagement
• Identify and engage with key industry influencers and thought leaders to expand Futurex's reach and credibility.
• Collaborate with internal teams to amplify strategic partnerships and industry insights.
• Customer Success Story Development
• Work with the cross-functional team to collect, develop, and publish compelling case studies, testimonials, and success stories that showcase Futurex's value.
• Customer Reviews Management
• Oversee the management of customer reviews across platforms such as Gartner Peer Insights, G2, and TrustRadius.
• Develop strategies to encourage customer participation in review programs, maintaining a strong online reputation.
• Cross-functional Collaboration
• Partner with Sales, Product Marketing, and Customer Success teams to align on customer engagement goals and messaging.
• Collaborate with Campaign and Product Marketing to integrate customer insights into demand generation and marketing strategies.
• Analytics and Reporting
• Track and analyze key performance metrics for social media engagement, customer sentiment, and review ratings.
• Provide actionable insights to improve Futurex's customer engagement strategy.

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